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I get really excited about the fact that high school, club or small college teams no longer have to suffer from a lack of recognition and awareness. No longer do they have to languish in obscurity because the media doesn’t give them the coverage that they deserve. We now can create our own media channels. [...]
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J Robinson, head wrestling coach at the University of Minnesota, is one of the best coaches in any sport in the country. He’s won 3 NCAA team titles and has set the NCAA wrestling dual meet attendance record. He’s also build a tremendous camp system that serves athletes of several sports. He discusses the how [...]
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Let’s start off by drilling down into what you want as a coach. You want success (no kidding). But how do you define success? Usually we define it as winning. However, there are lots of other ways to define success that are becoming more and more talked about these days by organizations like Positive Coaching [...]
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Creating an email newsletter is one of the most powerful things that your team can do. Everyone has email, or just about everyone… 92% of adults have an email address* so the excuse of “my alumni just aren’t using email” is no longer valid. (And, by the way, 93% of adults who use the internet [...]
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Here’s a guest post that I wrote for Kirk Mango’s The Athlete’s Sports Experience blog that was posted on Monday.
As debate of Title IX reaches from the world of collegiate athletics into the realm of scholastic athletics, it is only fitting to address the similar evolution of social media, and its accompanying debates, benefits, and [...]
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My goal here is to write up a complete, soup-to-nuts plan for social media fundraising for sports teams and clubs that can be utilized by athletic directors, coaches, booster clubs and other administrators that have a hand in managing a team. I realize that I have lots of resources that I’ve already written about on [...]
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So, you take over your new position, move into your new office and notice that you need a new printer cartridge. You call your predecessor and he tells you, “Just stop by the front office and Joe will give you a new one.” You introduce yourself to Joe and ask for a new printer cartridge. [...]
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I talk with coaches everyday. I visit the websites of high school and college sports teams and athletic departments. Unfortunately, I see so many team websites that are absolutely worthless. Is your website worthless? Here are a few characteristics of a worthless website.
Out-of-date: If your website has no new information, it is worse than having [...]
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